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Writing for Online Reading: How Long Is Too Long?

measuring length

It probably comes as no surprise to anyone familiar with reading on the web that narrow text column widths are preferable to wide ones. Because web designers pay attention to resolutions and screen sizes, most templates are designed so that the active window is the appropriate column width. The length (inch-wise) of an article is more important to the webmaster.


Clean Writing: How to Avoid the Muckrakers and the Mob

angry mob cartoon

There are two sides to every issue, pro and con. The phrase comes from the Roman, pro et contra, meaning for and against. Funny thing is, whichever side we are on, we tend to believe we are on the pro side. It is easy to become antagonistic towards the cons, to believe the worst about the issue as well as the people on that other side.


Formatting Content: The Medium IS the Message

Look Here!

What you say might be less important than how you say it.
This holds true, in fact, even truer for material that is published on the web.


Five Tips for New Freelance Writers

dog detective

Write because you love writing. If your goal in writing is monetary success, you may be disappointed.
Throughout history, writing hasn't been a 'get rich quick' scheme for most writers. In fact, many famous writers, such as Edgar Allan Poe, died broke and broken. If you are writing for any other reason than you absolutely love writing, you are writing for the wrong reason.


Is English Your Second Language? You're Not Alone!

too to to error

To the non-native speaker, writing a piece in English can be downright scary. According to Oxford Dictionaries, English is the principal language of some 400 million people and the most widely used second language in the world.


Citing Your Sources: You Get What You Pay For

citation

Whether you are writing for online visitors or offline readers, if you are writing non-fiction properly citing your sources is critical. While citations are a small detail of writing that are often overlooked, citations can save you from being labeled as a plagiarist and they also advance your credibility.

Promotion Strategies: Refloating Your Freelance Business

sinking house

When the economy tanked back in 2007, a lot of businesses got flushed into the whirlpool and went down the drain with it. If you are still in business, the good news is that you are a survivor! Although the economy is improving, many small businesses are still treading water. You may have to rebuild your business brick by brick to regain the success you had previously achieved, but more good news— you have the tools to do it.


Writer's Block: Bemused by Your Muse

writers block

Before computers, writer's block buried your muse under a pile of wrinkled paper and left you bemused. Its synonyms are synonymous with writer's block: addled, muddled, overwhelmed, paralyzed, perplexed. These are the feelings writers get when they convince themselves they can't write.

Your Personal Style Guide

style

When your fingers do the talking, sometimes they trip over your words and leave your ideas in shambles. That's why it's helpful to establish and use a personal style guide.

Satisfying Client Needs: The Client Questionnaire

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Write what you know. That's what they teach you in school, but in the world of professional copywriting you'll often be called upon to write content on subjects that are foreign to you.