Everybody likes a discount because discounts knock off some of that retail markup and make buying easier. Markdown is a writing system that is like getting a discount on writing content that will be published in html.
It probably comes as no surprise to anyone familiar with reading on the web that narrow text column widths are preferable to wide ones. Because web designers pay attention to resolutions and screen sizes, most templates are designed so that the active window is the appropriate column width. The length (inch-wise) of an article is more important to the webmaster.
What you say might be less important than how you say it.
This holds true, in fact, even truer for material that is published on the web.
How many times have you seen phrases like "we can offer you", "we will develop" or "we have created" on a web site?
Verbs like can, will, and have take your web copy out of the present and either put it in the future or the past. Using future tense and past-tense phrases is one of the biggest mistakes copywriters make in writing web copy.
The name "title tag" is really a misnomer. There is no such thing. Title is used in two different areas of html. One is the title element and the other is the the title attribute.