Josh Benton of Harvard’s Neiman Journalism Lab defined clickbait as "Noun: Things I don't like on the Internet.”
There is little to like about clickbait. Clickbait is a headline that generates a momentary rush of excitement that culminates in a rapid letdown. It is a corruption of information, a "bait and switch" tactic that leads to the Internet's most insipid websites and faux blogs filled with picture galleries accompanied by short, vapid blurbs of text.
I marvel at the language skills of those who live outside of native English-speaking countries. Several friends speak two or more languages. I find that phenomenal. Although I have studied French and Spanish, I am far from conversant in either language. English is my one and only and sometimes I've wondered about that..
Citing your sources helps you earn credibility. Whether you write non-fiction for online visitors or offline readers, proper citing of sources is critical.